and they actually support something they think is law. so the education part of it is one aspect of it. but you've also got the sheer power, the emotion of the 9/11 families style approach where you've got the sandy hook families coming in, it's very hard to oppose -- it's not about the president. you've got -- it's not even about bloomberg's money that's going to go into the advertising. the emotional force of the sandy hook families is just like it was with the 9/11 families. and republicans have got to face up to that. frankly, democrats have to face up and grow a spine here as well. they have run away from the gun debate for 20 years or so because it's helped them get into power in some states. >> by the way, there are 30 to 40 democrats in the house, too, will also fight any reasonable, rational reforms. you know, one of the moments yesterday, richard, that i thought was really telling, i thought one of the president's strongest moments is when he said if you have a congressman or congresswoman that supports assault weapons, ask them